SALTEX: Every penny reinvested to power the future of grounds management

The Grounds Management Association (GMA) is proud to reaffirm what truly sets SALTEX apart: every penny generated by the show is reinvested directly into the grounds management industry, supporting the people that keep sport and community spaces thriving across the nation.
For nearly nine decades, SALTEX has existed with a singular purpose: to elevate and advance the profession of grounds management. As a not-for-profit, mission-led event, SALTEX reinvests every pound it generates back into the industry - supporting everyone from grassroots volunteers maintaining local pitches to elite professionals delivering world-class playing surfaces around the globe.
Revenue from SALTEX 2024 has enabled the GMA to subsidise approximately 63% of its membership base, delivering essential support to both professional and volunteer grounds staff. Community and the brand-new free student memberships have benefited most, strengthening the GMA’s promise to nurture new talent and ensuring the highest standards of grounds care are applied across the country.
SALTEX profits also support the funding of the industry’s gold-standard training. In the last financial year, income from the show subsidised over 2,000 GMA training courses and qualifications, helping more groundspeople to upskill and grow. The subsidised fees have attracted an extra 7% of learners this year, widening access and upskilling even more people across the sector. The GMA remains the only sector body accredited under the Department for Education’s matrix Standard - a testament to the quality of the association’s training and support.
The GMA’s work to champion the sector wouldn’t be possible without SALTEX. The exhibition enables key initiatives like the annual Industry Awards, recognising excellence at all levels, and #GroundsWeek, the GMA’s national campaign shining a spotlight on the vital work of grounds teams. This year’s #GroundsWeek reached more than 20 million people, the biggest audience to date, inspiring future recruits and building recognition for the profession.
For over ten years, SALTEX has served as a vital meeting ground for the UK’s leading sports governing bodies (NGBs) including The FA, Football Foundation, ECB, RFU and RFL, who consistently choose the show as a trusted platform to engage with the industry. Their presence enables a shared focus on improving facilities at every level. By aligning with the GMA and SALTEX, the NGBs are investing in the long-term sustainability and success of the spaces where sport happens.
Sarah Cunningham, Director of Commercial, Membership and Events at the GMA, said: "SALTEX is the engine room of our industry. Every exhibitor and every visitor helps us reinvest in the people who make sport possible, from the volunteers who keep local pitches playable to the professionals preparing world-class surfaces and green spaces.
“And the impact is far-reaching in helping fund the training, resources, initiatives and recognition our sector needs to thrive. When people choose to be part of SALTEX either as an exhibitor or a visitor, they’re directly supporting the future of grounds management, and that’s something we’re incredibly proud of."
As the only event of its kind that gives back to the industry, SALTEX remains the professional choice for those committed to the future of grounds management.
SALTEX takes place at Birmingham NEC on 12-13 November 2025. Exhibitors wishing to secure their place at Europe’s cutting-edge grounds management show should contact saltexsales@thegma.org.uk.